School of Management invited Prof. Jungwon Yeo from University of Central Florida to give a lecture to faculty members and students.

On the morning of September 14^th 2023, the School of Management invited Professor Jungwon Yeo of the University of Central Florida to give an academic lecture titled Emergency and Crisis Management & Approaches and Methods to the teachers and students in Room 906 of the Administration Building. The offline and online lecture was a cutting-edge academic exchange meeting organized by the School of Managment. The conference was attended by over 90 participants, including faculty members and graduate students from the School of Managment. The lecture was hosted by Prof. Qiu Menghua, who is the vice-dean in charge of international affairs.

In the lecture, Prof. Jungwon Yeo began by discussing the limitations of linear thinking in emergency and crisis management. She then delved into the concept of collective action, explaining why it is necessary, the advantages and challenges associated with it, and how it can effectively address complex problems. This provided the attendees with an initial understanding of the intricacies of emergency management and the importance of collective action. Additionally, Prof. Jungwon Yeo compared attribute-based research and relationship-based research, leading to a discussion on fundamental social network analysis research methods. By sharing her latest research, she encouraged the participants to further contemplate the topic. Through interactive questions and the sharing of personal research and life experiences, Prof. Jungwon Yeo deepened the attendees' comprehension of how network analysis can be applied to solve complex problems. Finally, drawing from her own research, Prof. Jungwon Yeo emphasized her perspectives on maintaining collective cooperation from the perspectives of learning, cognition, and coproduction, culminating in an engaging and thought-provoking lecture.

The faculty members and students in attendance attentively listened to the professor's academic insights, which sparked widespread interest and contemplation. The lecture also triggered in-depth discussions on collective cooperation and institutional development in emergency management. The participants were left eager for more from the presentation and enthusiastically engaged in interactive exchanges.